NFL Still TV Powerhouse

As a media buyer it’s my job to follow media trends so it was with interest that I watched what was happening this past fall with NFL Football. It appeared that ratings were declining and lots of speculation as to why… player scandals, millennials streaming games on Twitter and political ads. However, this article claims that despite some decline in ratings,  NFL Football is still a powerhouse. Interesting wrap-up of the season for TV buyers.

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