Photo Recognition Software Helps Brands Deliver Ads

This is cool stuff! Coca Cola and other major brands are using new photo recognition software to target ads based on photos being shared on social media. This is a big change from the keywords that have been the standard to date. Read the full article here  http://www.mobilemarketer.com/news/coca-cola-targets-users-based-on-photos-they-share-on-social-media/442927/

 

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